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Why are schools using video to promote themselves?

Find out why plenty more schools are starting to use video to promote themselves.

Over the past years, Lightsource has been part of a growing trend, having been approached by an increasing number of schools looking to build on their online presence.

Why would a school want to increase their online presence? It sounds cliché to say, and we have all probably heard it a thousand times, but we are living in an ever more connected and digital world, and schools that embrace this philosophy stand out. Are you ready to stand out?

In the information age where prospective parents and students can search schools and make decisions in minutes, getting your message across to prospective parents and students is key. And your website is the first port of call for those prospective parents, and a great opportunity for your school to showcase itself. Being engaging and getting as much information across in a concise manner is key, video allows you to do this. As well as sharing results and achievements, video allows you to showcase the non-curricular (pastoral care, SEN & extra-curricular activities) which makes what you’re offering unique.

As well as being engaging to show prospective parents, video is a concise way to share with your stakeholders (i.e. Governors, parents etc.), what you are hoping to achieve and what your plans are for the future.

Lightsource are able to offer a bespoke video production service that offers flexibility and great value. We are able to offer you over 30 years’ worth of experience in the video production industry, not many companies can say that.

If you are ready to take the step to increasing your school’s online presence and impact through video, call us on 01952 727715 or email on, for further information and a guide to prices.


Why are schools using video to promote themselves?

"I wouldn't hesitate to recommend Lightsource."

"We have had fantastic feedback and your ability to run the event so smoothly really adds to the impact the event can have. Appreciated your humour and support, as it felt like a long few days, so thanks to yourself and also your team "

"Thanks for all your help over the years; it has always been a pleasure working with you and the team."

"Thank you to everyone at Lightsource for the help and support for our event, we’ll be sure to recommend Lightsource in the future "

"The team were thorough, efficient and very quickly produced the video that we were hoping for. In fact it exceeds our expectations and was extremely good value."

"Thank you for all your efforts and professionalism. As usual we provided tight deadlines, but you delivered to a brilliant standard with great innovation."

"I personally believe the conference was the best yet!"

"Your input was greatly appreciated and I look forward to working with you again."

"Please accept my sincere thanks for all your help and pass on my thanks to your team"

"I wanted to let you know how pleased we were to have Rob help us with the conference - we couldn't have done it without him. He dealt with the quirky wiring at the venue really well and the DVD looked great."

"From the point of quotation, Lightsource was very friendly and efficient. Their non-flappable and relaxed way of working was reassuring and the results were great."

"I was pleased that the team included an intern from a local college."

"Thank you for your contribution to the success of last night’s Pride of Shropshire Awards. There was a lovely atmosphere in the room and great to see so many of our sponsors and guests enjoy their evening."

"On behalf of the team here, thanks so much once again for another brilliant stage production."

"We had a tight turnaround for the project and Lightsource delivered ahead of the deadline."

"...great presentations, videos and branding…The feedback has been really positive Thank you for all your support, flexibility and delivering on time!"

"Magnificent support. Took one major area of worry completely off my shoulders and everything handled by Lightsource was totally superb. Great result, audience happy and wonderful feedback from the event Very many thanks"

"Lightsource have helped us in three stages of development of our main hall and each time we have found them to be excellent. We now have an auditorium that seats 600 with a lighting, sound and visual projection system in place which is robust and reliable, easy to use for a variety of user groups, and of excellent quality. It really feels like they intuitively know what we are trying to achieve and therefore it does not require too much explanation."

"Customer service was excellent – responsive, enthusiastic and easy to deal with. I would happily recommend Lightsource."

"As a team we decided we wanted a video that was professionally produced to head up and share our school with a wider audience. From the outset we were confident that Lightsource Productions would deliver. "

"All went like clockwork and gave a really professional feel to the event."

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